Your logo forms the backbone of your Brand Identity.

A Brand Identity is the outward expression of a brand, including it’s trademark, name, communications and visual appearance. The following elements make up your brand identity:
  • Your Visual Identity
  • Logo
  • Colours
  • Fonts
  • Icons
  • Imagery
  • Brand Collateral (online and offline)
  • Your Voice
  • Messaging / Messaging Pillars
  • Positioning
  • Brand Story
  • Tagline
  • Your Values
  • Your Brand’s Personality
  • Your Unique Value Proposition

  • This questionnaire will help us get a high level understanding of your brand identity and will guide the logo design process. Please feel free to attach sample logos, draw sketches or anything else you can think would be helpful.

    If you would like to develop a well rounded brand identity, please enquire about our brand identity design workshop where we develop your brand identity in a 4 hour on-site workshop together with your team.

    General Information


    Look & Feel


    Timelines


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