5 Creative Ways Your Business Can Engage Followers Using Instagram’s Story Stickers

  • by John Maduforo
  • Sep 13, 2019
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Despite the platform’s recent aggressive algorithm updates that seem to have everyone and especially influencers and businesses worried about the downturn in engagement numbers. Instagram remains a fast-growing mobile-first platform and records over 1bn monthly active users (Data as at June 2019) with 500mil daily active Instagram Story users (you may want to read that daily part […]

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5 Social Media Marketing Trends That’ll Continue in 2020

  • by John Maduforo
  • Oct 30, 2019
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Why you need to include these in your digital strategy for next year. This is usually the part of my blog where I (and pretty much everyone else) preach with amazing statistics of how many people in the world are actively using at least one social media daily and why your business needs to go […]

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Instagram Likes Are Going Away: Everything You Need to Know

  • by John Maduforo
  • Dec 10, 2019
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Sometime this year what started as a rumour was followed by an official announcement from Instagram sharing plans to eliminate the like indicator in the app. Oh, don’t scream yet, because you’ll still be able to double-tap on your favourite content and like them, but you will no longer be able to see how many […]

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The Only Instagram Hashtag Guide You Need in 2020

  • by John Maduforo
  • Feb 17, 2020
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Do you remember when the hashtag symbol “#” was just a symbol on our keypad and was only useful when we dialled USSD codes or an IVR system asked you to press the pound key? Today, it’s not just a popular term on Social Media Channels like Instagram, but rather a means of discovering content […]

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