The Power of Design in Brand Communication

  • by David Woruka
  • Oct 02, 2019
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Design is something we interact with on a daily basis. From a billboard on a highway, the glowing signage of a bar to the books on our shelves, we can find it all around us. We can’t escape it — we interact with design when we purchase products, read printed materials and navigate our electronic […]

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6 Visual Identity Design Elements Your Brand Must Have

  • by David Woruka
  • Mar 03, 2020
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A brand is a word or symbol which gives a product a unique identity, it’s also a promise to consistently deliver a certain experience to the consumer. Two key factors that help make your brand phenomenal are uniqueness and consistency — take a minute to think of all the brands you love, none will be found lacking these […]

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