Hey guys, welcome to my first blog post in 2019!! This year one of the first things on my long list of To-Dos was to change all the passwords including those for my social media accounts. The first two weeks got me doing password recovery as I couldn’t remember most of them 🤣😂 — but what […]
Image Source: Charles PH, via Unsplash I’m no magician, but if you are reading this post, here’s what I know about you… So, you finally decided to take your social media marketing seriously — from creating engaging visuals to writing, reviewing and rewriting every caption to make sure they inspire your audience to take the […]
Business and social media marketing A lot of African businesses still underestimate the power of social media in today’s world. However, Facebook currently has over 2. 3 billion monthly active users globally and over 2 million active users in Africa. Instagram records over 2 million active users daily globally and 900,000 active users in Africa, […]
Despite the platform’s recent aggressive algorithm updates that seem to have everyone and especially influencers and businesses worried about the downturn in engagement numbers. Instagram remains a fast-growing mobile-first platform and records over 1bn monthly active users (Data as at June 2019) with 500mil daily active Instagram Story users (you may want to read that daily part […]
Why you need to include these in your digital strategy for next year. This is usually the part of my blog where I (and pretty much everyone else) preach with amazing statistics of how many people in the world are actively using at least one social media daily and why your business needs to go […]
Sometime this year what started as a rumour was followed by an official announcement from Instagram sharing plans to eliminate the like indicator in the app. Oh, don’t scream yet, because you’ll still be able to double-tap on your favourite content and like them, but you will no longer be able to see how many […]
by John Maduforo
by FutureSoft-Admin